Being environmentally conscious is very fashionable these days; we all want to be seen to love planet Earth. Unfortunately, that means that too many companies claim themselves as being eco-friendly when the reality is that they’re not. For example, when you review companies in the domestic latex balloon event sector they all maintain that because their latex balloons are biodegradable that makes them eco-friendly.
This is nonsense. What these companies don’t mention is the real length of the biodegradability. It’s not four weeks as many would suggest, but more like two years. But even that is not really the point. The real issue is that latex balloons when losing their helium, float down to Earth. Animals and birds try to eat them and simply asphyxiate themselves. That’s the key issue!
Real ethical companies take a holistic approach to saving the planet. We at Rentaballoonrace.comTM are justifiably proud that we have developed a digital fundraising platform that uses virtual balloons and real live weather data. But we do far more to reduce our carbon footprint and get the world to see our eco-friendly efforts.
Swedwood, IKEA’s forestry subsidiary, has leases to log 700,000 acres in the Russian forest as long as it avoids old trees and does not clear tress on steep slopes, which increases erosion.
We have considered donating our old equipment wherever possible, but nowadays most schools and organisations are sniffy about accepting out of date technology. It’s a bit like today’s generation of children, they don’t want ‘hand –me-downs’ anymore - it has to be the latest designer gear!
We have separate bins for food waste and paper – the latter is always recycled. Nor, thanks to the UK Government 2015 initiative on plastic carrier bags from supermarkets, we always use long life bags when shopping at lunchtime.
We do not use plastic of any description, nor packing materials. Working in a virtual world means we don’t send anything physical to anyone.
Office furniture and technology equipment as mentioned earlier are chosen to be recyclable – we don’t want to use landfill at all.
A fourth array, potentially the UK’s largest onshore farm, is planned for the moors above Rochdale, just a few miles from our office.
Similarly, Liverpool Bay, north of Prestatyn and east of Dublin, Ireland, has another large array which is soon to quadruple in size from 10 to 40 square kilometres. This means we get to use clean renewable energy.
In summary Taking every aspect of our products, all virtual; our serious concern towards landfill and recycling our minimal waste, we think we’re 99.95% eco-friendly. Using established mathematical logic surrounding estimated numbers, we’ve rounded our figure to the nearest whole number.
One of the many pluses of the Rentaballoonrace.com system is the database of purchasers passed over to your organisation at race end. Plainly balloon purchasers are supporters too, so the electronic database is worth its weight in gold. The greater the electronic numbers means reduced ongoing costs associated with newsletters and other informational communications.
You sure can. Cheshire Scouts ran their virtual balloon race in December 2014 and nearly 9000 balloons were sold. SHINE, a major UK charity dedicated to spina bifida, have been using our virtual balloon race technology since 2011 and have raised over £3 million so far.
Our virtual balloon race system has some really cool features. Want to decorate your balloon? Check. Want to upload a picture of your Granny? Check. You can also alter the amount of helium in your balloon and alter the thickness of the rubber. You can track your virtual balloon on Google maps at anytime during the race.
Teachers, especially those in primary schools, are always looking for innovative ways to educate their pupils. And highly topical visual material is generally seen as a significant teaching aid to catch attention and put across a difficult idea or concept.
And that’s because the old adage, ‘one picture equals a thousand words’, still rings true. Rentaballonrace.com race offers major educational outputs for pupils and students, especially teaching real aspects of environmental management, geography, navigation / map reading, geology, meteorology and IT. Lesson plans can be written around the race to highlight a huge range of topics including real-time monitoring of a volcanic eruption, for example Colbuco in Chile; meanders and ox-bow lakes of the River Severn, UK; Nodal villages of the French Alps; IT skills for young children. Oundle School, the famous British public school is integrating their virtual race to coincide with their Science Week during
Corporate Social Responsibility (CSR) / Citizenship projects are now major growth areas for the company, having run races for Sodexo, a French multi-national operating extensively in the UK, Alexander Mann Solutions, Marriott Hotels, Nationwide Bank and Cannock Council.